Twitter, the micro blogging and social networking service platform, is set to launch a new feature called ‘Super Follows’. The new feature would allow users with a minimum of 10,000 followers to include exclusive additional content such as extra tweets, joining community groups or receiving a newsletter.
Earlier this year, Twitter had disclosed that it was working to provide a Patreon-like service to generate new revenue streams. As part of the plan, it shared a mock-up screenshot during a virtual meet with investors proposing that a user would be charged $4.99 (around Rs 363) each month for exclusive additional content.
Jane Manchun Wong, App researcher, on June 6, broke out the news by tweeting screenshots along with the criteria of the new Super Follows tool.
“Twitter is working on providing Super Follows application,” she said, explaining the requirements that a user “must have at least 10,000 followers, and s/he have had posted a minimum of 25 tweets in last 30 days and be at least 18 years old.”
Wong also sorted a list of content categories that users would choose to describe their content while using the Super follows feature.
“Notably, adult content and only fans are mentioned in the category and platform sections,” she informed.
Last week, Twitter, applying another monetisation strategy, had rolled out its first-ever subscription plan called ‘Twitter Blue’ in Australia and Canada. It offers the users a 30-second ‘Undo Tweet’ option to erase and correct any typo that has been one of the biggest demands of its users for years.
With this feature, the users can set a customisable timer of up to 30 seconds to click ‘Undo’ before tapping the icons of a tweet, reply, or thread they have put posts out to their timeline. So errors can be corrected by previewing what the user’s tweet would look like before it appears globally.
In a statement, the company said that Twitter Blue subscribers would get such features and enjoy the perks for a price of $3.49 in Canada and $4.49 in Australia per month.
It further clarified that other countries, including India, will also gradually enjoy this feature soon.
Apart from it, Twitter in May had acquired Scroll, which enables a $5 per month subscription service removing ads from websites that participate.
Revealing its monetisation strategies, Twitter CEO Jack Dorsey said that the social media networking site aims to double its total annual revenue to more than $7.5 billion by 2023 with at least 315 monetisable daily active users.
